NAO brings FinTech expert on board: Kevin Hackl drives WealthTech growth

Berlin, February 03, 2025 - The Berliner WealthTech NAO Strengthens his management team with a renowned FinTech expert: Kevin Hackl will start as Head of Business Development at NAO from February 2025. Hackl is responsible for the strategic development of fintech and the expansion of the B2B partner network to strengthen national and international expansion.

“With his many years of experience in the financial industry and his extensive network, Kevin is ideally placed to advance NAO's path to becoming the leading broker for private and alternative markets,” explains Robin Binder, CEO and founder of NAO. “Kevin's expertise and entrepreneurial spirit are a perfect fit for our culture and will be decisive for our next phase of growth.”

Born in Vienna, he has several years of experience in the FinTech environment and an extensive network in the digital finance sector. As a former fintech chief lobbyist and community builder at the digital association bitkom, he is one of the opinion leaders on the scene. Most recently, he worked as an independent consultant. In this role, Hackl worked closely with NAO's management on the strategic direction of the company.

Kevin Hackl wants to build on the team's previous successes and is convinced: “Self-decision makers are the future of retail investing. We want to support them in diversifying and long-term wealth creation through targeted partnerships. For too long, alternative asset classes such as private equity were reserved exclusively for the financial elite. That is now an end: Together with our investors, we want to become the leading provider for private and alternative markets in Europe.”

The new addition follows the Seed financing amounting to 3.4 million at the end of 2024. With the fresh capital, Berlin-based FinTech wants to make alternative asset classes such as private equity as easy to trade for private investors as stocks or ETFs. Thousands of customers from Germany are now using and austria the investment app from NAO and invest an average of around 10,000 euros.

Together with renowned asset managers such as BNP Paribas, Chartered Investment, FERI, Moonfare, Partners Group, UBS and Vontobel As well as the team, NAO 2025 wants to bring even more dynamism to the market.

About NAO

NAO is a novel co-investment platform for private and alternative investments. The mission of the NAO founding team led by Robin Binder, Philipp Nowakowski and Amel Hasanovic is to liberalize investments and help people build up wealth over the long term. In the NAO app, investors can find carefully selected and exclusive investment options that were previously only available to a small financial elite. NAO was founded in Berlin in 2022 and received the FinTech Germany Award in 2024. The NAO team works with renowned banks and asset managers such as Baader Bank, BNP Paribas, Chartered Investments, FERI, Partners Group, Moonfare, UniCredit, UBS and Vontobel.