FinTech NAO secures 1.6 million euros at launch

Berlin, June 06, 2023 — The FinTech NAO concludes pre-seed financing of 1.6 million euros. Zeitgeist X Ventures acts as lead investor and is invested in Bling and UnitPlus, among others. The NAO founding team enables private investors to invest money like professional investors via a co-investment platform. Through cooperation with financial institutions such as UniCredit, NAO liberalizes access to selected asset classes. As a result, Berlin-based WealthTech is reducing existing inequities in wealth creation — or as the NAO team calls it: Wealth Building Gap.

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Multi-asset investment platform for digital natives: invest like the pros with NAO

Many asset classes have so far only been reserved for very wealthy and institutional investors. The WealthTech NAO pursues the original idea of private banks to offer high-quality and individual access to financial products and to tap into a new generation of investors with new technologies. “Finance has always been elitist and very exclusive. Creating greater transparency, more opportunities and easy participation for end users — and in a timely manner — is long overdue. With NAO, we want to close the existing wealth building gap.”, explains CEO and Co-Founder Robin Binder. Starting at just 1,000 euros, consumers can invest their money in curated investment opportunities for long-term wealth creation.

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1.6 million euros in start-up funding secured for the launch

Renowned business angels — including Steffen Hetzel (Bitly), Jan Karnath (timeless), Jakob Schreyer and Artur Hasselbach (orderbird) — and institutional investors such as Kotti Capital from Melbourne (Australia) and Zeitgeist X Ventures took part in the financing round. Entrepreneur Vincent Bodo Andrin, founder of the Family Office Zeitgeist Group and initiator of Zeitgeist X Ventures, explains: “We are investing in business models of the future. My experience is that access to individual financial products is complicated and elitist. In addition, the investment process has nothing to do with a digital user experience. That is exactly what NAO wants to change. NAO and its founding team create access to investment products that are out of reach for many — the whole thing is more transparent, customer-friendly, readable and intuitive. This makes NAO a platform for investment banking products and digital natives.”

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First product: exclusive share bond in collaboration with UniCredit

The co-investment platform offers opportunities for investors and banks. The investments are developed exclusively for NAO customers. WealthTech cooperates with banks and investment companies for its curated investments. Through cooperation with NAO, they efficiently open up new sales channels. For the soft launch, NAO is launching exclusively issued equity bonds in cooperation with UniCredit.

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Source of inspiration: Family office — using knowledge from fintech and banking

”Professional investors and family offices have a sound understanding of the market and excellent relationships with investment companies. We use our know-how and network for our clients so that they can build up wealth like professional investors in the long term,” explains 29-year-old CEO and founder Robin Binder. He worked for UniCredit Bank for almost eight years and then set up the Neo Family Office Zeitgeist. As managing director, he was responsible for strategic asset allocation and investments. The idea for NAO was born from this activity and the development of investment structures. “Although many FinTechs are facilitating access to investments today, consumers have not yet benefited from institutional investors' strategic investment approaches.” 

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Chief Technology Officer and Co-Founder Philipp Nowakowski emphasized: “Our multi-asset platform opens up new opportunities for people who were previously ignored by financial institutions due to a lack of capital — completely digitally via app.” As founder of the Berlin-based digital agency YND, he was previously involved in product development for fintechs such as Trade Republic, Banxware and orderbird.

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Amel Hasanovic, Chief Product Officer and Co-Founder, adds: “Our innovative co-investing model allows broad diversification options for medium to long-term investment horizons that have not been available on the market so far.” Before joining NAO, Amel Hasanovic was responsible for the holistic product implementation of nextmarkets, a broker aimed at private investors.

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About NAO

NAO is a novel co-investment platform — the family office for your pocket. The mission of the NAO founding team led by Robin Binder, Philipp Nowakowski and Amel Hasanovic is to liberalize investments and help people build up wealth over the long term. In the NAO app, investors can find carefully selected and exclusive investment options that were previously only available to a small financial elite. For its offering, Berlin-based WealthTech, founded in 2022, cooperates with Baader Bank as a custodian bank and banks such as UniCredit as a product partner. In regulatory terms, NAO uses a liability umbrella for investment brokerage and works as a contractually bound broker.

contact

Robin Binder

presse@investnao.com

+49 152 5762 9180

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